Dyes free from ammonia, free from PPD (paraphenylenediamine), free from PTD (p-toluenediamine), without silicones, without resorcinol, and other dermatologically related components such as irritating and sensitizing ingredients. We achieve a permanent coloration, with lightening power or tone on tone in natural, intense colors, nuances, correctors.
We replace these ingredients with others such as ethanolamine (MEA) and other more natural, less aggressive raw materials that do not damage the hair, but with the same result of perfect coverage. We introduce beneficial ingredients into the formulas to achieve a more natural and healthy hair dye with natural oils and extracts: argan oil, silk protein, jojoba oil, bamboo extract, rosemary, walnut, aloe vera, chamomile, indigo… With the option to create vegan dyes.
*Also FREE FROM developers for the perfect mix.